Arizona Lottery "Celebration"
April 28, 2009
client: Arizona Lottery
agency: Riester-Phoenix
post house: Blade
editor/colorist: Mark Trengove
fx supervisor: Michael Bostick
lead compositor: Michael Bostick
toolset: RED ONE, Final Cut Pro, After Effects & Photoshop
post production summary:
In 2009 the Arizona Lottery produced "Celebration" to promote the 100 million dollar raffle tickets. This commercial included many wacky characters that invade the hero's home and party down. In preproduction, all the known FX shots were planned out. This included a stitch shot at the end, where the 20 or so actors we would have on set could be multiplied to look like hundreds. We also knew fireworks would be composited in final shot.
I provided supervision to the FX sequences (via phone - I was celebrating Christmas holiday with family in Texas) to my team on set. Everything went great except when it came to the flame thrower. When this guy did his thing it lit up everything around him (most importantly the greenscreen). This made what supposed to be a straight forward composite into frame by frame rotoscope and paint hell. But its this kind of stuff that builds character and wisdom. :)
lesson learned today - be on set... always
thanks to the Blade & Riester team for their assistance!
concept to completion: 2 weeks
fx breakdowns & commercial
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